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  • Timothy R Andrews

The Key to Great Reviews is Simple

Updated: Aug 26, 2021


Nearly every hotel, tourism and hospitality operator in the world is listed on TripAdvisor.


The reason for TripAdvisors’ success is really quite simple: consumers trust other consumers. By looking at TripAdvisor, travellers or guests can feel rest assured over their choices before they purchase.


They do this by looking at reviews. Reviews can be found everywhere from TripAdvisor to OpenTable to Google.


But why are they so important and what’s the one easy step to getting good reviews?


Hospitality customers are unable to “try before they buy” and before parting with their often hard earned cash, would like some positive reassurance that they are making the right decision.


And the best way to do this – check out what other customers are saying in their reviews.


What is being said in the reviews, and your responses, can be a defining factor i